Vera Wang
The brand launch for Simply Vera, Vera Wang for Kohl’s.
The brand launch that started it all, it created newness, point of difference and elevated the Kohl’s master brand.
Brand development for all brand assets including logo development and style guide, print, digital, packaging, website, TV, outdoor, circular & social.
TV Spot
Simply Vera Vera Wang Brand Launch featuring Vera Wang TV
Look Book
Instore
TV
Direct Mail